Xiaohongshu


Or miss out on 350 million high-net-worth Chinese consumers

Why you need Xiaohongshu

Xiaohongshu is the go-to travel planning and seeding platform for Chinese tourists before overseas trips.
It is one of the most influential content communities for purchasing decisions in China today.
High-value local consumers in Singapore are also making their purchase decisions on Xiaohongshu.

Chinese Tourist Market

Q1 2026 exceeded
4 million
arrivals to Singapore

Xiaohongshu Platform

350 million monthly active users
Post-00s: 35%
Post-95s: 50%
Female: 70%

Xiaohongshu Singapore Users

Q1 2026 exceeded
800,000+
active users

What We Can Do For You

01

Professional Account Registration & Blue V Verification (Overseas merchants also eligible)

A Professional Account is the gateway to doing business on Xiaohongshu.

Exclusive Blue V Badge
Powerful Operational Features
Marketing Unlock & Upgrade
- Strengthen user awareness and brand trust
- Priority recommendation display in search results when conditions are met
- Claim and associate offline stores — drive online traffic to physical locations

* Successfully solved the problem of overseas merchants "not knowing how to enter the Xiaohongshu ecosystem"

02

Account Setup & Content Operations

300 million searches per day — quality content determines whether your notes get seen

Account setup

Positioning and organization
Introduction and Setup
Offline store association
Traffic information display

Content creation

Monthly content planning table
Native note-taking creation
Keyword layout
Topic tag strategy

Visual design

Deliver note-taking visuals that match the preferences of brand and platform users

* A team fluent in Chinese, English, and Cantonese. We understand the market, your product, the platform, and your users.

03

KOL / Content Creator Collaboration

Ordinary people helping ordinary people — user sharing is the best advertising space.

Customized strategies

KOL trust endorsements
KOC premium scenario seeding
Amateurs spontaneously share

Blogger resources

It has an exclusive blogger resource library to meet the needs of merchants with different needs

Full tracking throughout

Customized brief placement
Filter blogger lists
Blogger schedule scheduling communication
Content review optimization
Tracking blogger content launch data
Data analysis report

* How to determine which KOLs are the right fit for your brand? Leave the professional work to a professional team.

04

Advertising

Different brands and product life cycles require tailored strategies to maximize results.

Customized strategies

Brand splash screen ads
Brand banner advertisement
Spotlight feed ads
Search for ads
French fries commercial

Targeted crowd packs

Precisely target visitors interested in similar products and those intending to visit or already in Singapore

Full tracking throughout

Advertising strategy matches
Advertising budget recommendations and settings
Advertising material production
Advertising backend plan setup
Track ad launch data
Data analysis report

* With 16 years of ad agency DNA, every dollar you spend becomes a digital asset for your business.

05

Traffic-to-Conversion Funnel Integration

Customize conversion paths according to your business characteristics to meet diverse needs.

Mini program

Recommendation of Note Content → Guiding WeChat Mini Program Search to Place Orders, Achieving Two Major Closed Loops: New Users and Repeat Purchases

Xiaohongshu store

Enterprise accounts open stores directly
Notes are linked to products
Users can watch and buy at the same time

Tmall/Taobao/JD.com

Xiaohongshu recommends it redirects to e-commerce platforms
Search keyword optimization
Store traffic tracking
Integration of product and effect, visible transformation

* Seeding makes users want it. The funnel makes them buy it. From desire to checkout — every step matters.

Our Success Stories

Serving 7,000+ clients with a 90% satisfaction rate
The trusted choice of industry-leading clients
Health supplements
Ranked No.1 in offline quarterly sales across Hong Kong's Mannings
Attractions
Online ticketing revenue ranges from 0 to 1 million
Medical
Single-article content has 200+ guest entries
Dining
Assisted table turnover rate increases by 30%.
Alcoholic beverages
Brand advertising exposure reached 137 million yuan in the quarter
Beauty SPA
100+ customer transactions per day