New Media Operations Market, Chief Consultant at Yituo Advertising & Media · WeChat Open Class Lecturer
Former Chief New Media Officer of Mami.cn
Former Founding Team Member of New Media at Shangpin Home Delivery
Internal Training Mentor for 60+ renowned enterprises including: China Southern Airlines, Xinhua Bookstore, DeRUCCI Mattress, Marco Polo Ceramics, Jiangxiaobai, H3C University, and more

With 20 years of experience in management and training, and 10 years in digital marketing, Wang Ying excels in management, sales, training, online marketing, and solution planning. She has repeatedly led sales teams to outstanding results and Planning marketing strategies for numerous businesses with remarkable success

She is a pioneer on the operations team that helped Hong Kong merchants establish their presence on Xiaohongshu, tailoring operation strategies specifically for Hong Kong businesses and providing one-stop, effective digital growth services.

Dianping - Hong Kong & Macau Channel Director
14 years in Meituan · Dianping & Alibaba Integrated Marketing
Meituan · Dianping & Alibaba Certified Trainer
AHA (American Heart Association) Certified Instructor

5+ years in new media operations & ad placement. Led campaigns for Ping An Group, Axe Brand, Chen Liji, Yuen's Group, Yung Kee, Hotel Baile, and more. Proven, replicable methodology for digital brand marketing — delivering millions of impressions per campaign and 1,200+ high-ticket customer leads monthly.

5+ years of experience in new media marketing. Core competencies cover the full-funnel spectrum: viral copywriting, integrated marketing, performance advertising, KOL collaboration, and multi-platform operations — driving both brand awareness and performance growth simultaneously.